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Sustonica gives HCH the green light!

Sustonica – the first dedicated sustainability programme for short-term rental hosts – has signed up to sponsor Holiday Cottage Handbook.


The Sustonica sustainability badge is designed to showcase the fact short-term rentals have implemented sustainable practices, such as energy efficiency, waste reduction, water conservation, promoting the destination, and minimising negative impact on the community. Proofs are sent digitally in the form of invoices and geo-localised photos, before being externally verified by professional auditors according to ISO 19011:2018. Participating properties are required to achieve a minimum of 20% of the criteria according to ISO methodology known as the ‘PDCA’ cycle – a continuous loop of planning, doing, checking, and acting – to increase their score by at least 2% every year. You can apply for a Sustonica sustainability badge, which costs just €49 (£42.27) per year, here.


As part of the HCH sponsorship, Sustonica will benefit from adverts on the #HCHPodcast, plus regular mentions in the weekly newsletter, and across social media.


Vanessa de Souza Lage, CEO, Sustonica, said: “We are absolutely delighted to partner with Holiday Cottage Handbook and its community of property managers and owners. I am especially grateful to James Varley for helping us spread the word about sustainability to this engaged audience. Environmental and social responsibility will be an integral part of the hospitality sector in the years to come. Education around the topic is vital, and we look forward to helping the short-term rental sector reach a standard.” 

James Varley, Founder, Holiday Cottage Handbook, said: “We are thrilled to be partnering with Sustonica to spread the sustainability message far and wide. It is more important than ever for hosts and property managers to be eco-friendly – it helps the environment and can boost bookings, with many guests preferring to stay at sustainable properties. We look forward to working closely with Sustonica throughout 2024 and encouraging STR hosts and property managers to go green.”


Interested in partnering with Holiday Cottage Handbook? Contact us via the website or email


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